Episodes

May 31, 2022

How Do Yelp Reviews Shape Our Choices?

Trying something new is hard at the macro level. Yelp reviews reduce that uncertainty that comes with new things. But how do they help businesses achieve organic and meaningful reviews? In this episode, host Kristen Berman is...

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May 17, 2022

How Does Asana Make Us More Accountable?

You’ve probably heard of Asana or maybe you already use it in your workplace. In this episode, Paige Costello, Core Product Leader at Asana, joins the show to explain the features that help codify and amplify some of the key …

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April 19, 2022

How Does Affirm Get Us to Buy Now Pay Later?

In the last few years, buy now pay later has become the hottest development in the digital payment space. The flexibility of this type of models can bring many benefits for companies that know how to implement them, but the …

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April 5, 2022

How Does Match Make Dating Easier?

What are the most common mistakes people make looking for love online - and how do apps try to solve them? In this episode, host Kristen Berman talks with Jin Chua and Matt Gray, a pair of product leaders working …

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March 22, 2022

How Did Lyft Change The Way We Ride?

Let’s take a ride into some of the behavioral principles that made Lyft a trustworthy transportation solution for millions. In this episode, host Kristen Berman is joined by the almighty Kira Wampler. Kira has had a wildly in...

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March 8, 2022

How Does SetSail Drive Sales Productivity?

Bert Lui is Co-founder & CPO at SetSail, an AI-powered sales tracking, motivation, and empowerment solution. Not only have they changed the classic incentive system within sales organizations, they figured out how to drive th...

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March 1, 2022

How Does Airbnb Disrupt with Design?

Letting a person into your home involves a careful evaluation process, but with the right behavioral principles, it can become a task that you can easily perform from your smartphone. In this episode, the talented Product Lea...

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Feb. 22, 2022

How Does Netflix Get Us To Binge Watch?

It’s well known that Netflix has made history by revolutionizing the way we consume and interact with TV series and movies. This process has required considerable experimentation and result testing, leading to the invention o...

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Feb. 15, 2022

Coming Next Week: The Science of Change Is Back

Next week, behavioral scientist and co-founder of Irrational Labs Kristen Berman returns. This time, she’s sitting down with even more product pioneers and thought leaders from your favorite apps. You’ll hear conversations wi...

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Dec. 28, 2021

Holiday Mini-sode: 3 Ways to Make Your New Year's Resolution Stick

The Science of Change host and behavior scientist Kristen Berman is back again to save you from another classic holiday blunder: not keeping your New Year's Resolution. In this mini-isode, Kristen breaks down three behavior s...

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Dec. 15, 2021

Holiday Mini-sode: How To Avoid These 3 Gift-Buying Mistakes

The holidays are here and that means it’s the season for gift giving! But how can you make sure you’re giving the right gift this year? In this mini-sode, our host Kristen Berman uses behavior science to unwrap three common …

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Nov. 16, 2021

How Is PFF Changing the Game of Football?

Who said numbers ain’t fun? When it comes to football and sports in general, many fans try to develop a new way to connect with the game through analytics and predictions based on stats. Data research has become so important …

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Nov. 9, 2021

How Does LinkedIn Get You a Job?

What is the perfect job for you? In a world with thousands of companies and millions of job seekers, what’s the most efficient way of finding your dream job? In this episode of The Science of Change, our host Kristen …

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Nov. 2, 2021

How Does WW Help Us Lose Weight?

Americans have a complicated relationship with diets, and obesity is a global epidemic rapidly becoming the single most preventable cause of costly chronic diseases. To talk about the difficulties of weight loss and how to ov...

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Oct. 26, 2021

Can Credit Karma Help Us Manage Our Money?

Behavior Change is hard, but if there is an area even harder to master it’s personal finances. Things like saving and building a credit score are far from our favorite activities. In this episode of The Science of Change, our...

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Oct. 19, 2021

How Does Sleepio Put Us To Sleep?

In this episode of Science of Change, our host Kristen Berman talks to one of the sharpest applied behavioral scientists out there and the Chief Product Officer at Big Health, Kelvin Kwong. The popular sleep app Sleepio and t...

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Oct. 12, 2021

How Does Duolingo Get Us To Learn a Language?

In this second episode of The Science of Change, our host Kristen Berman dives into one of the most successful apps for language learning: Duolingo. Kristen sits with Duolingo’s Head of Product Management Cem Kansu to talk ab...

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Oct. 5, 2021

How Is Peloton So Good at Getting Us To Exercise?

Welcome to The Science of Change podcast ! In this first episode, our host Kristen Berman kicks it off with a case study on an enormously successful company: Peloton. Kristen sits with David Packles, Senior Director of Produc...

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Sept. 24, 2021

What Is The Science of Change?

Join host Kristen Berman, behavior scientist and co-founder of Irrational Labs, as she chats with visionary product and organizational leaders to uncover their insights about user behavior — and how they’ve managed to change ...

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